12/1/23 - British Glass x Mr Motivator
This January, Mr Motivator has teamed up with British Glass on a mission to reduce the consumption of microplastics by encouraging the nation to choose glass.
Microplastics are tiny plastic particles under 5mm, that occur from the breakdown of larger plastics in the environment.
Levels of microplastics are increasing globally in natural sources due to a myriad of factors, including large scale manufacturing pollution and the mishandling of waste, and most microplastic pollution comes from textiles, tyres and city dust, which account for over 80% of all microplastic in the environment.
Levels of microplastics, and the chemicals they leach have been identified in the human body in the past year. In parallel, the number of microplastics recorded in water and food sources are also increasingly being recorded.
To raise awareness and motivate the nation to change its behaviour, British Glass has partnered with Mr Motivator to highlight ways to reduce household exposure to microplastics.
Tips include:
Rethink how you drink - although they are called “paper cups”, they have liners which release microplastic particles when exposed to hot liquids
Air dry clothes - a single tumble dryer could be responsible for releasing 120 MILLION microplastic fibres into the air each year
Keep it clean - almost 40% of dust particles in your home are microplastics, so regular dusting and vacuuming reduces household levels
Stop putting plastic containers in the microwave - plastic containers leach chemicals when they’re heated
Swap out plastic for glass – glass packaging cannot break down into the food and drink it contains
For more information, please contact:
Email: britishglasspressoffice@grayling.com
British Glass - Motivating Against Microplastics, Manchester, 11th January 2023
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Fitness icon Mr Motivator has launched a January ‘work out’ with a difference as he looks to help consumers to work out how they can produce less microplastics on a daily basis. Mr Motivator has worked with British Glass to produce simple tips that appear in a fitness video launched today. The tips include drying clothes with a clothes airer rather than tumble drying, not putting plastic containers in the microwave and choosing glass over plastic packaged products. Microplastics are tiny plastic particles under 5mm, that occur from the breakdown of larger plastics in the environment and levels of microplastics are currently increasing globally in natural sources.
